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Dr. med. Pavicic's private practice reaches 93% of its clientele via mobile

Discover how Dr. Pavicic's private practice uses Superchat to modernize communication channels, enhance patient service, and streamline daily operations.
  • 12/10/2024
  • 3 min reading time
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Dr. Pavicic's private practice is one of the leading providers of aesthetic dermatology in Munich. Founded by internationally renowned dermatologist Dr. med. Tatjana Pavicic, the practice offers a wide range of non-invasive treatments such as Botox, fillers, and skin rejuvenation. Alongside the highest medical standards, the focus is on personalized patient care. With a small but specialized team, the practice ensures a first-class experience—from consultation to follow-up care.

The growing popularity of aesthetic treatments brought an increasing number of patient inquiries. Emails and traditional communication methods proved increasingly inefficient. Many patients preferred channels like WhatsApp or Instagram, but manually managing multiple platforms was time-consuming and cumbersome. It became clear that a modern, centralized solution was necessary to optimize communication flows and improve service quality.

Dr. Pavicic's Private Practice: Top Three Favorite Features

The universal inbox provides the perfect solution for unifying all communication channels into one system. The team particularly values the automation features, which enable efficient handling of standard inquiries. Personalized and automated messages for follow-up appointments have been well-received by clients. Additionally, the user-friendly interface has been a game-changer—the practice fully integrated the tool into its workflows within just a few days.

IMPLEMENTED SUPERCHAT FEATURES
Feature
Universal inbox
Manage all messaging channels centrally in one place – respond faster, less chaos, more satisfaction.
Feature
Automations
Automate recurring tasks and save valuable time – for more efficiency in customer service.
Feature
WhatsApp Newsletter
Reach your customers directly on their favorite channel – with personalized WhatsApp newsletters for more sales.

How Dr. Pavicic's Private Practice Benefits from Superchat

  • Centralized communication across WhatsApp, Instagram, and email on one platform
  • Automated responses reduce the team’s workload for routine inquiries
  • 50% reduction in email volume—allowing more focus on patients
  • 30% faster responses from patients through mobile chats
  • Optimized workflows and time savings in daily operations
  • Modern, patient-centered communication system enhances customer loyalty
Communication with our patients is now much faster and more efficient. In the past, we had many missed messages and long response times, but now we are much better organized and can respond more quickly. [...] Our patients love the option to communicate with us directly via WhatsApp or Instagram.
author
Frederic Westerberg, Commercial Manager

How Dr. Pavicic's Private Practice Uses Superchat

Challenges Before Superchat

In search of a solution that meets modern communication demands, the practice initially tested various providers. Superchat stood out with its user-friendly interface and centralized management of all channels. Implementation was seamless, and the team was able to fully utilize the platform within a short time. A particularly appreciated feature was the ability to respond to patient inquiries directly through popular apps like WhatsApp, eliminating the need to switch between multiple tools.

Daily Use of Superchat

After introducing Superchat, a clear plan was developed for its integration into daily operations. Staff were trained to optimize their use of the tool, and automations were set up to handle recurring inquiries such as appointment confirmations or office hours. In daily practice, the team primarily uses Superchat for:

  • Direct communication with patients via WhatsApp and Instagram
  • Real-time scheduling and rescheduling of appointments
  • Educating patients through personalized messages
  • Sending follow-up offers for treatments, such as Botox refreshers

The result has been significant time savings, allowing the team to focus on core tasks.

Scaling with Superchat in the Future

In the future, the practice plans to leverage Superchat more intensively for marketing campaigns, such as promoting new treatments or special offers. The goal is also to use the platform for further automation of follow-up processes, enhancing service quality even further.

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Julian Gumny
Julian Gumny
Content Manager, Superchat
Julian is a content manager at Superchat. He is a marketing nerd and likes to experiment with new content formats.
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